Users will soon have a fresh option that enables them to cut down on the volume of AI-made media appearing in their streams. This move comes as the platform revealed that it presently contains over 1 thousand million AI-generated clips.
Testing and Rollout
This change is undergoing trials over the coming weeks before a widespread launch. This development comes amid a surge in content created by AI, driven by recent AI video creators.
The Broader AI Trend
Recent reports that almost 10% of the quickest rising video streams on a competing service exclusively feature content made by AI. A significant portion of this material is classified as low-quality AI content, a label for poor-quality, factory-style content that is frequently nonsensical or surreal.
Based on user feedback that numerous viewers appreciate content made with AI tools, ranging from AI artwork to informative clips, and we intend to give people the option to adjust the amount of that, depending on their own likes,” stated a spokesperson.
Scale of AI Content
The platform announced that there are now 1.3 billion videos on its service identified as made with AI. Overall, more than 100 mn pieces of content are added to the platform every day, making clips made by AI a limited portion of its total content library.
User Control Features
Viewers will be able to reduce or increase the volume of AI-generated videos they view by using the “manage topic” option in the application and picking the AI content topic. Additional categories that currently be controlled under the setting include politics, fashion, aesthetics, and dance.
Content Labeling and Policies
TikTok’s rules mandate content makers to identify convincing AI-generated content, and it bans harmful fake videos of public figures or crisis events. Any believable AI-generated clip that is unmarked can be removed under its community policies.
Additionally, the service will from now on apply an AI-generated tag to content produced via its built-in AI features, or detected by an industry-wide initiative for identifying AI-generated material. This step is intended to deter users from seeking to circumvent the tagging system.
Educational Initiatives
The company is furthermore launching a $2 million awareness program for professionals and groups to develop learning resources about ethical AI use. This initiative will benefit non-profit groups dedicated to training coding and technology.
Content Safety Approach
The platform has supported its content review process, amid controversy over plans to lay off numerous safety staff in Britain. TikTok is expected to reduce a significant number of roles in its trust and safety division in the UK capital, with labor groups and internet security professionals expressing worry that humans are being replaced by AI moderation.
A trust and safety lead clarified that people-led review would remain essential, but artificial intelligence can shield workers by filtering out the most harmful content prior to it has to be seen by people. The company reported a notable drop in disturbing and violent content reviewed by safety staff over the past year due to intervention by its machine learning processes.
“We think that it’s essential to balance humans and technology to keep the platform safe,” the official commented. “We’ll have humans as integral to the approach, but we additionally believe it’s extremely critical to reduce exposure to harmful content as rapidly, which is where a extensive automated help is really helping us work at speed.”
